Ultra Targeted Ads May be Coming to Facebook Soon
When advertising via social networking sites, targeting is the key, just like with any other marketing method. You want your ads to be seen by the right demographics, people whose profile and interests...
View ArticleNew Kindle Fire May Boost Popularity of Tablets
There has been some talk in technology blogs about Amazon working on a new smartphone that may be a viable competitor to the Apple iPhone. But for now, nothing has been made official yet and Amazon’s...
View ArticleInvalid Clicks a Growing Concern for Mobile Marketers
Mobile advertising is something that’s relatively new. It has only been about 3 years that the availability of innovative devices, combined with well priced data options has caused many consumers to...
View ArticleWho Uses Which Social Networking Site?
One of the basics of a successful online advertising campaign is that you have to target the right people. Social media sites are rapidly becoming a part of the marketing channels used by both small...
View ArticleCommon Social Media Security Issues
Social media is great for both marketers and consumers, as it allows them to share information rapidly in the online world. But there are also a few security vulnerabilities that networks need to...
View ArticleGoogle May Still be on Top – But Don’t Forget Bing
Everyone that has used a computer in the last decade will have heard of Google search. There are many articles talking about how Google is number one in the search market and how it’s expected to keep...
View ArticleOnline Advertising Shows Continued Growth in 2012
According to data collected by the Nielsen Quarterly Global AdView Study, spending on online advertising was still going up in the first 6 months of 2012. This confirms that businesses around the world...
View ArticleWhich Tablet is the Most Popular?
It is of course no surprise that tablets are gaining a lot of popularity among consumers and therefore there will be a lot more traffic coming from these mobile devices. Increasingly, webmasters,...
View ArticleMobile Traffic Now Amounting For Over 16% of Total Web Traffic
During the last few years, we have seen a steady trend of mobile traffic taking a bigger piece of the pie. Some are even speculating that mobile web traffic will one day overtake regular PC traffic....
View ArticleTwitter to Give Away Free Ads to Small Businesses
Advertising on Twitter has been something that’s been talked about a lot in online marketing circles. The microblogging service has now become part of many companies overall social media strategies. In...
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